by Ask Zipy on 03-27-2020 in Costa Rica
One of the worst feelings in the world is to feel helpless and hopeless as COVID-19 wrecks havoc on our community and economy. First of all, remember that this too will pass, and Ask Zipy is here to help get you through it.
Here is what we can help you do:
RESTAURANTS & COFFEE SHOPS
Keep take out running as long as possible
Sell gift certificates and run special promotions
Offer discounts to your return customers, those will be the ones to keep you afloat
Focus on selling merchandise online. Make a product line of tees, cups, mugs, etc.
Run a COVID relief fund with a percentage of your profits donated to local groups.
Sell buttons or mugs that your customers can buy to receive future or repeated discounts
TOUR COMPANIES & TOUR GUIDES
Sell future tours
Don’t stop promoting your business, the whole world is online right now, planning for brighter days. Show them that these days are around the corner, that beautiful Costa Rica is waiting for them, and that you have a tour for every desire
Make different packages and discounted prices. Tourists will be looking for a deal and other companies will be offering competitive prices as well
Make special packages for locals to use once the quarantine is over. They will be ready to get out and until tourism returns, this will be the main market. Make it accessable and exciting.
HOTELS & HOSTELS
Until tourism is booming again (and once the social distancing has ceased), consider offering discounted rates to locals who may not otherwise be able to afford the normal prices. Everyone will be looking for something special to lift their spirits. Even once tourism has come back, remember your locals. Treat them well.
Hold events, parties, live music, games . . . anything to bring people together. Start advertising now! We can all use something to look forward to.
Run specials and events that people can book now, for future dates.
STORES BIG & SMALL
Get that online store up and running!
List your products
Run promotions
Set up Delivery Options
THIS TOO WILL PASS. LET´S WORK TOGETHER TO GET THROUGH THE WORST AND PLAN FOR THE BEST.